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WATCH: Best Ad of May 2017
- Pinas Media
- Jun 11, 2017
- 1 min read
In a bold move to generate some tourism buss, Sweden listed itself on Airbnb.
Yes, the entire country is now listed on Airbnb.
Forsman & Bodenfors produced a stunning video to advertise the one-of-a-kind listing, showing the country's natural beauty and explaining "Allemansrätt" or The Right of Public Access that allows Swedes and tourists to explore the countryside freely.
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